PRIVACY POLICY

As financial service professionals, the employees of First Bank, N.A. are entrusted with sensitive financial information. We respect the privacy of our customers and are committed to treating customer information responsibly. We believe your privacy should not be compromised. At the same time, we want to offer you the array of financial services you need to accomplish your financial goals. We believe we can do both through the privacy policy outlined below.

Recognition of a Customer’s Expectation of Privacy

At First Bank, N.A., we believe the confidentiality and protection of customer information is one of our fundamental responsibilities. And while information is critical to providing quality service, we recognize that one of our most important assets is our customers’ trust. Thus, the safekeeping of customer information is a priority for First Bank, N.A.

Customer Benefits of Institution’s Information Management Practices

We collect, retain, and use information about you only where we reasonably believe that it will help administer our business or provide products, services, and other opportunities to you. We will tell you why we are collecting and retaining it upon your request. We will use this information only in accordance with the principles set out in this policy.

Maintenance of Accurate Information

First Bank, N.A. has established procedures to ensure that your financial information is accurate, current and complete, in keeping with reasonable commercial standards. We also pledge to respond to requests to correct inaccurate information in a timely manner.

Limitations on Employee Access to Information

Each First Bank, N.A. employee is required to follow our Company’s "Code of Conduct," which states that all customer information is considered private and privileged and is to be used solely for the purpose of providing you with the finest service available.

Protection of Information via Established Security Procedures

We safeguard information according to established security standards and procedures, and we continually assess new technology for protecting information. Our employees are trained to understand and comply with these information principles.

Restrictions on the Disclosure of Account Information

First Bank, N.A. places strict limits on who receives specific information about customer accounts or other personally identifiable data. We may share information with such companies if they provide a product or service that may benefit our customers. Whenever we do this, we carefully review the company and the product or service to make sure that it provides value to our customers. We share the minimum amount of information necessary for that company to offer its product or service.

We may also share information with unaffiliated companies when: they assist us in providing our products and services to our customers; in the normal course of our business (for example, with consumer reporting agencies and government agencies); it is legally required or permitted in connection with fraud investigations and litigation; and at the request or with the permission of a customer.

Maintaining Customer Privacy in Business Relationships with Third Parties

When the Bank conducts business with third parties, it requires its vendors and suppliers to maintain similar standards of conduct regarding the privacy of personally identifiable customer information provided to them.

Providing Privacy Information to Customers and Responding to Inquiries

At First Bank, N.A., we value our customer relationships. We want you to understand how we use the information you provide and our commitment to ensuring you personal privacy. If you have any questions about how First Bank, N.A. protects your confidential information, please call us at 1-870-816-1111.

Privacy of Children

First Bank, N.A. respects the privacy of children. We do not use the web to collect and gather names or any other personally identifiable information from children. We do have products that teach children to save, but we do not allow children to open accounts online.

 






Member FDIC

First Bank, N.A.
P.O. Box 2507
425 Plaza Street
West Helena, AR 72390
mainoffice@firstbankdelta.com
(870) 816-1111

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